Why Do I Need To Write A Book

I’ve got another huge project to add to my to-do list. I know I need this for credibility. But – Why do I need to write a book to have cred?

I’ve already written a book. You can read all about it here: Southwest Arizona Homestead

That book took me about a year to “compile” and get published. I enjoyed the process – but I’m not sure I’m up for the challenge – again.

Here is the reason why I’m considering writing another physical book:

I’m starting another “leg” in my business. With all the time and work I’ve done online – I know a ton of “stuff” about SEO – Marketing – Website Design – Social Media. I’ve been asked to use this vast knowledge to help local business in my area.

Not ever doing anything half-way… I’ve jumped in with both feet and set up a new website that will “sell” my new service:

Yuma Marketing Consultant is live – the website is not finished… I still have a lot of services to show my new clients. I’m sort of a Jill of a lot of things. And – yes – I’m a pretty good master at them all!

Research is always something I do a lot of when I’m starting a new business idea.  I’ve researched this local business marketing idea for days.

In my research I came across something that made sense. If I had a physical book published called “52 Things You Can Do This Year To Boost Your Yuma Arizona Business” (or something like that title) – and used that as my business card – it would help add “cred” to my abilities.

A physical book – authored by me – would show potential clients that I don’t just talk – I have real experience.

I wouldn’t shove this book in a clients face with a “LOOK What I did” comment.

I would use it as a “gift” – a thank you for the time they spent talking with me. Unlike a business card – this book would not get filed in the “round file”.

So – I’m not jumping into author mode just yet. I think it’s a great idea… and one I want to use. I’m know that it will take a time commitment – and I have to schedule a big project like “writing a book” into my weekly calendar. The calendar is pretty full right now… I’m looking at the second half of this year to get started compiling my ideas.

I’ve still got the book I used to help me write my first book – just dug it out today. It’s the best investment (less than $20) I made when I started to compile my first book.

Writing Nonfiction, 4th Edition: Turning Thoughts into Books