Have you read that making money with Amazon Affiliate Program is a waste of time?
The fence is high… and you will learn that the divide is definite. Affiliate marketers either love or hate the Amazon affiliate program.
On one side of the fence are those that think the commissions are so low that it isn’t worth the effort. Plus… Amazon only has a 24 hour cookie – which means the customer must buy things within 24 hours of first arriving at Amazon through your affiliate link – otherwise you don’t earn a commission.
Most affiliate programs offer cookies of at least 30 days – and the commission rate is higher than Amazon on the “first” sale.
The reason I like to make money with Amazon’s affiliate program is that it’s just “easy” – and the commissions are fine. So… I’m one of the affiliate marketers that is on the “Love Amazon” side of the fence.
Yes – you will see the “Amazon only pays 4% commission” rant – but you must remember that it only takes a few sales to bump that figure up to the 7% – 7.5% range.
Of course – the 24 hour cookie is annoying… but “thems the rules”. The cool thing about Amazon is that customers rarely purchase just one item… so you get a commission on every item they purchase that day. This fact alone accounts for over 75% of my Amazon sales… things I never promoted. 🙂
I read an article yesterday about an affiliate marketer that uses Amazon to research for great products to review and recommend. Then… he finds the product on a different site (one that has an affiliate program) and recommends the product from Amazons competition.
His reasoning is this: Amazon almost always has the lowest price for any product… if he can get the customer to purchase from a “competing” website the price will be higher – thus earning him a higher commission.
Now.. why would you go out of your way to “cheat” someone? Doesn’t it seem that you will have much happier customers if you can recommend great products at the best price?
Too… you will have to sign up to a variety of affiliate programs (which I have) – and it’s a pain in the neck to keep track of them all. I use Share-A-Sale, CJ.com, eBay, Linkshare, Google (ConnectCommerce) and others… plus all those affiliate programs for digital products (Clickbank, e-junkie, etc.).
Amazon carries almost any product you can imagine – and it’s easy to create the affiliate link right from the Amazon sales pages. One other big plus for me – Amazon and WP Robot are one of my favorite marketing research tool combination.
Now you know that I love to use Amazon to promote physical products. I know it works… because I’ve been selling products from Amazon for years.
My Big Problem With Amazon Affiliate Program
The conversion rate on my sites is downright pitiful. It’s a frustration I’ve faced for several years and have not been able to crack the code (so to speak).
I don’t mind (at all) when I sell a book and only make $1 in commission… if I could sell 20 of that book every day.
In an attempt to ramp up conversions and make more sales – I’ve tried several different approaches. I’ve increased sales because I have more sites and product reviews. But – the profit is so slow in creeping upwards that I’ve decided to try yet another approach.
I do know that I need to increase traffic to some of these sites. Most of the product sales come from just a few websites and those are the sites that have ton’s of traffic.
I’m in the process of digging in and doing a Amazon Profit Plan review. I don’t just review products… I put them into practice and talk about the results right here on this blog. You can watch the progress as I work to increase my Making Money From Home income.